Never stop starting
Win. Wake up. Start again.
This campaign was another step forward for Fidelity Bank’s decade-long BRAVELY ONWARD brand platform. The creative insight came from research and insight from the bank: despite great momentum and significant growth post-recession for Wichita, there was a growing sense that the city’s business and cultural community had reached a plateau and was relying on what had worked in the past. We directly combated that potential for complacency with an optimistic challenge:
Focus on the next big win.






Email blast
Produced @ Idea Ranch
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CD / Shawn Harris
Copywriter / Amy Williams
Producers / Toby Leddy (Agency), Paul Wizikowski (Line)
Cinematographer, Editor / Ben Doerner